universe juice
Universe Juice is a non-profit organization devoted to reuniting individuals who have been involved in a traumatic event with their first responders.
Deliverables
1 Brand Identity Package (logo system, brand guidelines & print collaterals)
1 Website Wireframe
1 Website Prototype
1 Live Website (10 Pages)
Year
2024
process
In collaboration with the designer Liz Virian, and utilizing an in-progress brand identity previously created by the designers Averie Langdeau and Matthew Scheetz, the outcomes for this project was to deliver a live website and final brand guidelines. During the wireframe phase, the client had two different concepts for the website direction and my version was chosen.
To create the wireframes, I wanted a clean, easy to navigate and modern design. To keep consistency, I utilized rounded shapes to match the circular logo shape. By these choices I aimed to lean the audience towards feelings of community and social aspects of life.
When moving to the prototypes, we utilized the blueprint previously created on Figma and plugged all the images and written content to mock how the live website would look like, adjusting the site’s user-experience and interactiveness.
you know what they say:
trust the process
brand guidelines
When the website was launched we provided the client with a complete brand guidelines where they would be able to find important information on how to handle their brand.
